WWE has failed quite a bit in recent years when it comes to pushing certain superstars as main event babyfaces, but Seth Rollins has been one of the rare successes in that regard.
The Architect defeated Brock Lesnar at WrestleMania 35 to become the new Universal Champion - nearly three months after he won the men's Royal Rumble for the first time in his career.
Rollins might be the top babyface in WWE right now, even though the company has spent five years trying to push Roman Reigns - his Shield counterpart - as the main guy in the company.
Other babyfaces like Bayley, Bobby Roode and Braun Strowman didn't quite generate as much fan love and reactions as WWE's creative team had hoped for. So how has Rollins managed to get over with the fans? The Universal Champion shared his thoughts in an interview with Kentucky.com.
"I just think what's really resounded with audiences over the years is my ability to be authentic," he said. "I think people have always seen that about me. It doesn't feel put on, because it isn't."
Obviously, Rollins' excellent promos and mic skills have gone a long way in helping him get over. For Reigns, the knock against him has been his inability to cut the top-notch promos that are expected of babyfaces. But of course, the same thing can be said about many other faces in WWE that have struggled to get over.
Rollins has practically everything you want in a babyface and main eventer. He's charismatic and convincing on the mic, he has world class in-ring skills and he's a leader in the locker room.
Rollins has simply done what WWE has asked of him, having to wait nearly three years before he would be pushed as the main guy again. He perfectly exemplifies what John Cena did that made the latter the face of WWE for over a decade. It's no wonder that he's now being push as the main guy again.
What This Means
The Architect summed it up well in saying that he's been "authentic." His promos don't feel forced, and he's naturally a strong communicator on the microphone. That's what sets Rollins apart from most other wrestlers, and it's why he's in the midst of the greatest main event run in his career.