Vince McMahon has made changes to the creative process.
1 / 7
He's moved on from multiple writers while hiring Bischoff and Heyman.
2 / 7
Kevin Owens is among the three SmackDown superstars who pitches his own ideas.
3 / 7
Owens is also allowed to do unscripted promos.
4 / 7
Shane McMahon also gets to submit his own ideas.
5 / 7
Daniel Bryan has plenty of say in his character and direction as well.
6 / 7