It's no kept secret that WWE chairman Vince McMahon is high on Roman Reigns as a superstar. Despite receiving major backlash and rejection from the WWE Universe, Reigns continues to be pushed by Vince as the next major face of the company.
Reigns' controversial push has been going on for over three years now, and there is no end in sigh. We've seen The Big Dog headline the last three WrestleMania shows, which includes a WWE World Heavyweight Championship victory over Triple H and a win that "retired" The Undertaker last year.
Perhaps Wade Keller, editor of Pro Wrestling Torch, said it best when he claimed that McMahon is in a war against the fans. While the WWE Universe continues to reject Reigns as the face of professional wrestling, Vince keeps pushing him back into the spotlight.
In an interview with Chuck Carroll of CBS Sports, Reigns explained the key advice that Vince provided him and other superstars:
"I don’t think it has anything to do with your color or your background. It’s the man that you are and what you stand for, and obviously the performer that you are. That’s one thing that Vince [McMahon] deeply wants to be embedded in his guys, in his superstars, that they’re good people.
That’s one thing he’s always told me from the beginning is, “I don’t care if you’re the greatest wrestler in the world. I don’t care if you’re the most charismatic talker in the world, but I do care if you’re a good person and I think that’s all that matters.” When it comes down to it, it doesn’t matter what you look like, how big you are, what color your skin is or hair or eyes, if you’re a good person, you’re a good person."
There's certainly no denying how good of a person Reigns is outside of the ring. The happily married and devoted father was listed as one of the "Most Charitable Athletes" in 2015 by DoSomething.org.
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Hulk Hogan and John Cena - who used to carry the torch as the face of pro wrestling - both became major icons, thanks in large part to their marketing and charitable work. Both superstars applied themselves greatly to children, and became major role models during their prime wrestling days.
Reigns stays out of trouble outside of the WWE ring, and that's probably a key reason why Vince continues to push him. Whether or not his "good guy" persona gets Reigns over with the crowd is another story. We're not sure if it'll ever happen, but the man can only keep trying.