Braun Strowman was poised for a major main event push last year, winning the 50-man Greatest Royal Rumble and the Money in the Bank ladder match.
However, WWE inexplicably gave up on pushing Strowman in such short time. He used his MITB contract to challenge Roman Reigns for the Universal Championship at the Hell in a Cell pay-per-view. Brock Lesnar interfered and brutally attacked both superstars, thus causing the match to end in a no contest ruling.
Strowman's cash-in went to complete waste, and WWE stopped giving The Monster Among Men a main event push. He has since been relegated to the mid-card and has endured a long-term program with Bobby Lashley.
But the good news is that WWE seems intent on giving Strowman another big push that turned him into a main eventer just a year ago. Last week, Strowman tackled Lashley through the LED screen on Raw - which set off fireworks backstage. Both men were injured in storyline and had to be taken away in ambulances.
According to Tom Colohue, a source said there's a plan "to get Strowman back to his roots as a monster, just destroying everything in his path." The source added that The Monster Among Men "hasn’t been used as effectively as he could be." Colohue also reported that Paul Heyman "is eager to observe" Strowman's "monstrous side."
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WWE began pushing Strowman after he disbanded from The Wyatt Family, where he squashed the bulk of his opponents -- specifically jobbers and cruiserweights. He then got over for good after taking down other "big men" in Kane and Big Show.
With Heyman taking over as the new Executive Director of Monday Night Raw, we can expect more violence and plenty of destruction. That's what he provided when he ran ECW in the '90s, and there's no other superstar that fits Heyman's old school style more than Strowman.
What This Means
From flipping over trucks to destroying Elias' musical instruments to throwing down an entire television set on Kane, Strowman has become one of the most entertaining and forces in WWE. Heyman is bringing plenty of changes to the product on Raw, and Strowman will unquestionably play a huge role in it.