In the early 2000s WWE famously had to change their name and arriving at the decision to be called WWE didn't come as easily as you might think.

WWE has been a part of the professional wrestling landscape since mid way through the 20th century, but for most of that time the company wasn't called WWE. For a long time under Vince McMahon Sr. it was called the WWWF and that was eventually shortened to WWF. Then in 2002 that was changed to WWE.

That second name change was a forced one. Vince McMahon's empire wasn't the only WWF and eventually the World Wildlife Fund wanted the acronym for their own. The animal charity took Mr. McMahon and WWE to court and won, meaning they had to come up with a new name. That's when WWE 'got the F out' and changed their name to one they will hopefully have for as long as they want.

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The switch to WWE seems like an obvious one. Mr. McMahon has been referring to his product as sports entertainment as opposed to wrestling since the 1980s so a part of him may have actually liked the opportunity to change his company's name to something he deemed more fitting. WWE wasn't the only suggestion made though and on this week's episode of Something To Wrestle With, Bruce Prichard explained that it took them a while to see it even though it was staring them in the face.

Apparently Executive Vice President Kevin Dunn was the one who eventually suggested WWE and McMahon loved it. During meetings though Prichard explained that 'entertainment was the buzz word' which led to some not so great suggestions before arriving at WWE. 'World Entertainment, something like that. WE, and there was confusion there I think there was already a WE network', Prichard explained to his co-host Conrad Thompson who couldn't help but laugh. We can think of some other problems with calling the company WE other than it already being taken to be honest, Bruce.

Hearing some of the alternative names for things in WWE can make for hilarious listening or reading. There was a time during the mid '90s that a WWE employee handed Stone Cold Steve Austin a piece of paper which suggested, among other names, that he should be called Fang McFrost. Imagine what the wrestling landscape would look like today if Austin didn't have any better ideas.