Given that wrestling fans have been treated to wrestling zombies, wrestling repo men, wrestlers dressed like stormtroopers, boy bands, garbagemen, Yetis, and all manners of superheroes, you would think that every bad gimmick idea that has ever existed has eventually found its way into a wrestling ring. After all, if a major company once thought it was a good idea to put a tag team called The Dicks on television and have them throw baby oil in the eyes of their opponents, then surely there is no gimmick so awful that it was deemed too bad to actually be given a chance, right?
You might think that, but you would be wrong. Believe it or not, there are actually some wrestling gimmicks that never see the light of day. With very few exceptions, this is usually something to be thankful about if you are a wrestling fan as those gimmicks which are rejected are almost always the very worst of the worst. As amusing as it might be to talk about these gimmicks, when you actually start to think about how painful it would have been to watch them on TV, then you’ll surely agree that these are the top 15 wrestling gimmicks that thankfully never happened.
15 The Incredibly Intelligent Jimmy Uso and His Dumb Brother Jey
It may have taken the better part of their careers, but Jimmy and Jey Uso are finally starting to figure out this whole “professional wrestling” thing. While the two have always been capable in the ring, it wasn’t until their recent heel turn on SmackDown that they started to display a personality that goes beyond generic Samoan guys that sell face paint to kids. Of course, this wasn’t the first attempt by WWE writers to repackage The Usos.
14 Homosexual Hair Dresser Kalisto
When you first get hired by WWE, you can expect to go through a long process of trying to find the perfect character. While some wrestlers get lucky these days and WWE lets them keep the gimmick they got famous with, finding the right character for a new wrestler used to be a labor-intensive process. That’s the only way we can justify WWE’s idea to have Kalisto debut as a gay hair stylist.
13 All-Irish Wrestling Hero Hulk Hogan
12 Sibling Lovers Paul Burchill and Katie Lea
11 G.I. Scott Hall
10 Booker T and Stevie Ray As Slave Wrestlers
9 The Deaf and Mute Edge
8 Melina The Secret Transvestite
7 Dave Batista: Troubled Child
6 Cowboy Bret Hart
5 The Hunchbacks
4 JTG’s Split Personality Disorder (And His Puppet Friend)
3 Spartacus Ric Flair
Our good friend Jim Herd strikes again! As bad as most of Jim Herd’s gimmick ideas were, at least they were usually given to lower-tier talent that had not built a legacy for themselves as any other character. That’s not the case with the Spartacus gimmick he tried to give to Ric Flair. Yes, in his infinite wisdom, Jim Herd decided that the whole “Nature Boy” gimmick was too old-fashioned and thought that Ric Flair would be a lot more modern if he modeled himself after a gladiator of Rome. As such, he suggested that Flair cut his hair, wear an earring, and change his name to Spartacus.
2 The Unfrozen Nazi Baron Von Bava
For whatever reason, Vince McMahon loved director Dan Madigan’s work on the 2006 WWE film See No Evil. He not only thought that See No Evil was a legitimately great film, but that Madigan was a certified genius. In fact, Madigan was on the fast path to great things in WWE before one faithful writers meeting forever changed his career. According to Madigan himself, he used that meeting to pitch McMahon and the rest of the writers and idea that involved thawing out an ancient Nazi soldier named Baron von Bava who had been frozen in the Swiss Alps and having him goose-step to the ring while covered in Swastika tattoos. Apparently, Madigan even goose-stepped during the meeting to demonstrate how this would work. Oh and to top it all off, Madigan thought of Paul Heyman, a Jewish New Yorker, to be von Bava's manager.
1 Alex Riley: Fake Cancer Survivor
Every writer has had brainstorming ideas that they later come to regret. This is why most writers typically don’t want to show you what they’re working on until they’re close to being finished. Even still, some brainstorming ideas are so awful that you wonder how they even made it as far as being spoken aloud. According to a former WWE employee, one of the strangest ideas that anyone had ever suggested was to have Alex Riley fake having cancer in order to gain fan sympathy. Even worse, this was going to be a long-term storyline that would have played out over the course of weeks before the eventual reveal that he was lying. The idea was, rightfully, shot down immediately, but perhaps WWE should have taken measures to make sure nobody ever speaks of it again.
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