Unfortunately, not everything WWE does is a home run. They’ll often hit things out of the park and one good idea can make the company a fortune. That said, for every well laid and wonderful plan, there is a handful of ideas and segments that seem to backfire. This week in the WWE, and on both Raw and SmackDown Live, is no exception.

Leading into one of the biggest pay-per-views for the company all year and with new matches and the potential for history to be made, WWE should be extremely cautious about getting it absolutely right. They didn’t.

From the females on the roster to the lack of chemistry between Kane and Brock Lesnar, the WWE doesn’t always get things right. Here are the five ways the company screwed up this week.

5. Brock Lesnar Misused

via cagesideseats.com

The WWE isn’t asking Lesnar to do much each time he makes an appearance. With the most-limited schedule in the entire company, the Universal Champion already shows up infrequently, so the least that could happen when he does appear is that the company maximizes his use.

This past week on Raw was another example of where he did too little and when he was active, his chemistry was completely off. From fumbling through his waiting for Kane to a lack of chemistry when they mixed it up to not even including Strowman in the segment was simply mismanaging Lesnar’s limited appearances.

RELATED: WINNERS AND LOSERS FOR RAW – LESNAR AND KANE LACK CHEMISTRY

4.  The Females

via youtube.com

It’s great that the company is building toward the first-ever women’s Royal Rumble match. But there has to be a better way to do it than parading as many of the female talent onto the show at one time and just having them all mix it up in a mass melee every week. The WWE seems to think that a jumbled up mess of women fighting at the same time is the best way to build this match, when perhaps actually writing storylines and dynamics for women who run into each other during the Rumble would be as, if not more, effective.

RELATED: WINNERS AND LOSERS FOR SMACKDOWN LIVE – RUSEV DAY IS HERE TO STAY

3. Daniel Bryan: The Heel

Via WWE.com

If you watched SmackDown Live on Tuesday, you’d have noticed something interesting. For the first time since Daniel Bryan got involved in the Kevin Owens and Sami Zayn versus Shane McMahon storyline, Bryan played the role of an obvious heel character. Then he pandered to the crowd for a “Yes!” chant.

It was confusing behavior and it doesn’t make a lot of sense for his character who, up to this point, is supposed to be a casualty of an awkward situation. There is even speculation the WWE is writing Bryan has a heel or confusing character to screw with a potential indie run if he leaves WWE. That’s messed up if it’s true.

RELATED: RUMOR – WWE TURNING DANIEL BRYAN HEEL TO SABOTAGE HIS INDIE CAREER

2. Hardy and Wyatt Moving Way Too Slowly

Via WWE.com

Why does it feel like the “Woken” Matt Hardy versus Bray Wyatt angle has barely gotten started, yet they have been going back and forth for almost a month? There’s something strange happening there.

Every time Hardy has a wicked promo or useful segment, the WWE comes out the next week and reverses everything by offering up a segment that feels like it accomplishes little-to-nothing to advance the story. Much of the angle feels repetitive and that’s not a good sign considering how new Hardy’s gimmick is to the WWE Universe.

1. WWE Not Capitalizing on Jericho

via wrestling.org.in

Chris Jericho just battled it out with Kenny Omega in a match at Wrestle Kingdom 12 that, by almost all accounts, was an extremely successful venture for everyone involved. It could be a huge take for WWE too if they chose to capitalize on his popularity right now.

There is some speculation that Jericho might be a surprise entrant in the Royal Rumble, and if he is, that would be smart while he’s generating buzz. It looks like he won’t be a part of WrestleMania which is unfortunate and there is already news Jericho has more on his plate with New Japan. WWE doesn’t want to let Jericho get too tied up that they can’t bring him in a make money off his rising international popularity.

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